Our Gold Label Hookbaits are individually developed profiles created outside our main feed-bait ranges. Some take inspiration from old-school favourites, while others use bespoke combinations of flavours, feeding triggers, sweeteners and attractors sourced from specialist suppliers across the UK and Europe.Each hookbait is hand-rolled using our buoyant Aircell mix before undergoing a four-week flavour-stacking process. The concentrated liquid package is repeatedly applied, with the hookbaits dried between coats, helping build the profile in layers and carry it into the core of the hookbait.They can be fished over matching or contrasting Feed Bait and paired with their corresponding Turbo Juice for continued boosting.